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Effective Asset Keywording Approaches to Employ While Implementing Your Digital Asset Management Solution



While you are implementing a digital asset management solution, your users' capability to speedily and easily find their digital assets is very important for the high adoption and overall contentment and building an effective metadata strategy and a defined group of best practices is the primary step to make sure that your digital assets are discoverable.

Being an important part of your metadata, your keywords provide you the authority to label your digital assets which are related with your unique business requirements. Keywords have a great power, but it can also obstruct the effectiveness of the digital asset management, if used wrongly. 

This post guides you with a few some effective approaches put into action to assist you develop a successful keywording strategy while implementing your digital asset management solution.

Check Out the Effective Asset Keywording Approaches to Employ While Implementing Your DAM Solution:




  • Be Detailed & Use Keywords Carefully: You have to find the balance amid too many and too little keywords, rather just an adequate amount of keywords which can highlight who, what, when, where and why, if it is relevant to your digital assets.


  •  Avoid Making Your Keywords Very Specific: In case you get extremely specific with your keywords while implementing your digital asset management solution then, it might prevent users from finding the digital assets they want. Keep it straight and to the point.


  • Never Use Very Broad Keywords: If you are making use of the same keyword again and again then, it is probably very broad. You must not use such keywords.


  • Stay Consistent with Your Abbreviations: While it is good to not make use of abbreviations totally, but if you have to then, make sure that you are using the similar style throughout all keywords. This usually becomes a problem with the locations.


  • Stay Consistent With Plurals: Think and decide before getting into the digital asset management system implementation process, whether you want to use keyword assets in singular or plural tense and abide by it! Make sure to keep it steady will simplify the process to find digital assets in the future, without using the advanced search abilities.


  • Do Not Use Synonyms To Illustrate The Same Thing: It is very common to want to make use of keywords with different synonyms, but it is better to choose one, stick by it and use it constantly.


  • Stay Cautious While Making Use of Trendy Terms: It is enticing to make use of terms which are presently trending while you upload the image, but as the term “SELFIE” would be relevant currently, the keyword will become useless later.


  • Do Not Make Use Of Homonyms And Homographs: Just make use of homonyms in case it has a clear context and relativity with your business.


  • Select Your Language And Abide By It: Make sure that you make use of the similar language for all of your chosen keywords. Also keep in mind the regional spelling and make sure that it is consistent.


  • Business Related Keywords: Keywords are going to be used for making the search simple for the end user, so it is essential to think about its relativity with your business while implementing your digital asset management solution.


  • Keep a Check on Your Spelling: Most significantly, stay cautious that you won’t get any typos in your keywords and if you choose the wrong spelling then, it will leave your digital asset nearly undiscoverable afterwards.

Keep in mind that your keywording strategy is at the core of your entire digital asset management initiative, so it is very important to think carefully while creating the keywords which are consistent, understandable and have your end user in mind.

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